Do you remember when you were younger and your parents kept telling you to think before you open your mouth? Well that seems to be a lesson that many people forgot, especially when it comes to social media. Luckily for student-athletes at the University of Kentucky and the University of Louisville, their respective schools have hired a company to watch what they say for them.
Louisville is using software provided by a company called UDilligence, while Kentucky is using Centrix Social. Both services cost the colleges about $6,000 per year. These two schools are not the only schools to use these programs, many schools in the SEC and the Big 12 also use these services.
The programs work when the student-athletes download them onto their phone. When a student-athlete posts certain words on their social media platforms, the app searches for certain words used. If one of these words appears, a message is sent to the respective coaches. These words are divided into three categories: alcohol, drug and sex. Some of these words include cocaine, rape, breasts, stoner, and cristal. The complete list can be seen at the link provided. The list is very extensive.
Although these systems work, it may not be legal. Bradley Shear, a lawyer in Washington D. C. and digital media expert, claims that the practice of using these services is unconstitutional. He argues that forcing students to enroll in these programs is a direct violation of the first amendment. It will be interesting to see how things like this play out in the future.